1. To establish a computer resource centre with at least four computers for patients at the Drug Detoxification, Assessment and Rehabilitation Unit of the University Hospital of the West Indies, Mona, by September 2002.

2. To get all the patients in each cohort literate by the end of their rehab programme. *(Weekly tests will be done to monitor each patient's progress. Special attention will be given to those noticeably lagging behind.)

3. To establish a link with Furdie's House, so that when patients leave the Detox Unit, they can further their computer skills at this outpatient community facility.

4. To inform patients about their increased risks of contracting blood borne sexually transmitted diseases.

5. To obtain the interactive computer software programme, which teaches drug awareness.

6. To teach vital computer skills to all patients, as a means of equipping them for jobs in the society.

*(Computer skills tests will be given at the end of each week to see how much the patients have learnt.)

7. To develop a long-term sustainable development project, which will inculcate positive attitudes towards healthy living in all patients, through the use of efficient communication tools, such as the computer, Detox Unit magazine, and mass media.

8. To make all members of the secondary audience (prospective sponsors) aware of the purpose of the computer resource centre, hence providing the rationale for the donation of funds and/or equipment.

*(Individual letters will be sent to each prospective sponsor. Follow-up calls and

faxes will be done, to be sure that the respective individuals have been reached.)

9. To use mass media methods to educate at least 70 percent of the public about the purpose and activities of the Drug Detoxification, Assessment & Rehabilitation Unit.

10. To raise a minimum of eight hundred and forty thousand dollars in cash or kind, in order to efficiently execute Operation Rebirth.

11. To open a current bank account in the name of Operation Rebirth at the UWI Mona branch of National Commercial Bank by Nov. 30, 2001.

12. To create an email address for Operation Rebirth at www.hotmail.com, by Nov. 30, 2001.

1. To inform all prospective donors (target audience) of the work and achievements of the Drug Detoxification, Assessment & Rehabilitation Unit.

2. To outline the contribution that the researcher intends to make, through further development of the Unit, using letters, mass media and meetings.

3. To increase awareness (by more than 60 %) among the general public about the contributions of non-governmental organizations such as the Drug Detoxification, Assessment & Rehabilitation Unit, through mass media.

*(First of all, baseline data on the public's knowledge of drug assistance programmes will be collected from a random sample of the general public through the use of questionnaires, prior to the mass media ads. Questionnaires will again be issued to a random sample of the general public after the mass media ads have been published. These two sets of data will then be analysed to see if the objective was met.)

4. To use mass media to persuade the public to play their part, by contributing whatever they can, to assist drug dependent human beings.

5. To find out if drug addicts or their friends and relatives actually know about the Detox Unit.

1. To get at least 70 % of the prospective sponsors, to see a link between a computer literate adult (of working age) and nation building, thereby encouraging them to participate in the project.

2. To show all the prospective donors how much publicity they will achieve through the project.

1. To use letters to write to sponsors.

2. To follow up letters with telephone calls and faxes.

3. To create a bank account at the UWI Mona branch of the National Commercial Bank for Operation Rebirth.

4. To create a website for Operation Rebirth.

5. To use radio (Radio Mona, Love F.M., RJR) to make at least two public service announcements each for Operation Rebirth.

6. To get Operation Rebirth featured on A Ray Of Hope, with Carol Francis (TVJ).

7. To get Operation Rebirth featured on Smile Jamaica (TVJ).

8. To get Operation Rebirth featured on Potluck, with Livingston White (Radio Mona).

9. To get press releases in both the Gleaner and the Observer, telling about Operation Rebirth.

10. To create a Detox Unit magazine.

11. To create flyers and posters telling about Operation Rebirth.

12. To create conspicuous signs leading to the Detox Unit.

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